Friday, April 30, 2010

User session

In terms of web site usage, a "user session" is an instance of one unique visit to a website during a certain time period. A session includes one or more page visits during the visit. Many web sites use cookies to uniquely identify and count their visitors. Other websites log each user's IP address for purposes of counting their unique visitors.
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Thursday, April 29, 2010

"State"

In terms of the web, the term "state" refers to the preservation of data as a user surfs from page to page on a web site. Because the web is intrinsically stateless, web site state must be maintained through programming techniques or server processes. A common way of preserving state in a web application is through the use of cookies.
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Wednesday, April 28, 2010

Great web page

According to web page designer Titus Hoskins, the seven characteristics of a great web page are: the design is simple; the page is optimized; the page offers easy navigation; the page has good keywords for search optimization; the page has fresh content; the page is bookmark able; and, the page is cool.
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Tuesday, April 27, 2010

PERL

PERL stands for "Practical Extraction and Report Language." PERL was created by Larry Wall and first released in 1987. The language was intended to be practical rather than elegant. It supports procedural, object-oriented, and functional styles, has automatic memory management, and a large collection of third-party modules.
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Monday, April 26, 2010

"Code review"

A "code review" is a phase in the website software development process when coders, peer reviewers, and designers get together to review scripts, code and markup. The benefits of code reviews include: they get team members involved in different parts of the system; they encourage consistent coding standards; they result in higher quality products.
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Sunday, April 25, 2010

Digital Subscriber Line

DSL stands for "Digital Subscriber Line." DSL is a method for moving data over regular phone lines and comes in two flavors. Asymmetric DSL (ADSL) is for Internet access where fast downstream is required, and slow upstream is acceptable. Symmetric DSL (SDSL) is designed for connections that require high speed access in both directions.
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Saturday, April 24, 2010

ZoomInfo

ZoomInfo is a search engine that delivers comprehensive information on millions of business professionals and companies across every industry. ZoomInfo extracts information from online sources, such as web sites, press releases, electronic news services and SEC filings, and summarizes the information into a comprehensive format. Learn more at zoominfo.com.
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Friday, April 23, 2010

Ecommerce website mistakes

According to Microsoft.com editor Monte Enbysk, the following are the most common ecommerce website mistakes: too many dynamic pages that take too long to load; resolving performance issues with new hardware rather than with software; not making the site compatible with more than one web browser; and failure to get outside feedback on usability.
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Thursday, April 22, 2010

Bits and bytes

A bit is the smallest unit of measure for computer data; its value can be either 1 or 0. A byte is 8 bits. A kilobyte is 1024 bytes. A megabyte is 1024 kilobytes. A gigabyte is 1024 megabytes.
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Wednesday, April 21, 2010

"Silicon Valley" of India

The Indian city of Bangalore is considered the "Silicon Valley" of India. Local entrepreneurs and technology giant Texas Instruments discovered Bangalore's potential as a high-tech city in the early 1980s. Bangalore is now home to more than 250 high-tech companies, including homegrown giants like Wipro and Infosys.
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Tuesday, April 20, 2010

Deleted Domains

DeletedDomains.com was launched in June 1998 as a destination for people wishing to see domain names that have recently expired and those that will be expiring soon. DeletedDomains has grown into an industry leader in providing domain name details, statistics, and alerts.
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Monday, April 19, 2010

SearchStatus

SearchStatus is a toolbar extension for Firefox and Mozilla that allows you to see how any website in the world is performing. Designed for the highly specialized needs of search engine marketers, this toolbar provides extensive search-related information about a site, all conveniently displayed in one discreet and compact toolbar. Download SearchStatus at quirk.biz/searchstatus.
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Sunday, April 18, 2010

Load balancing

Load balancing refers to the systematic distribution of web server requests in order to achieve rapid and consistent response. Load balancing is important when web traffic is high and warrants the use of more than one web server to handle the load. Load balancing can be achieved with software or hardware.
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Friday, April 16, 2010

Top level domains

There are currently fourteen generic top level domains as specified by the Internet Corporation For Assigned Names and Numbers (ICANN). The top level domains are: .aero, .biz, .com, .coop, .edu, .gov, .info, .int, .mil, .museum, .name, .net, .org, and .pro. Learn more at www.icann.nl/tlds.
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Pew Internet and American Life Project

The Pew Internet and American Life Project explores the impact of the Internet on families, communities, work and home, daily life, education, health care, and civic and political life. The project works through data collection and analysis of real-world developments as they affect the virtual world. Learn more at pewinternet.org.
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Wednesday, April 14, 2010

Sitemaps

Search engine optimization author Mike Banks Valentine suggests that one of the biggest mistakes website publishers make is not having a sitemap. Sitemap files offer navigation guidance to visitors of your website as well as page links to indexing crawlers and search engines. Valentine suggests using Google's sitemap as a model, google.com/sitemap.html.
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Google Checkout

Google Checkout is for online buyers and sellers. Sellers integrate Checkout into their website, enabling customers to make purchases of products quickly and securely, using a single username and password. Buyers use Checkout to register and use their credit cards to make online purchases. See google.com/checkout.
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Tuesday, April 13, 2010

ColdFusion

ColdFusion is a server side extension developed by Allaire that allows documents to be parsed and run on a web server. The server-side parsing allows for embedded database calls that provide easier access to database servers than using standard CGI calls. ColdFusion files are similar to HTML files, but have a .cfm extension.
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Thursday, April 1, 2010

Colorpicker.com

Colorpicker.com is simple, easy and elegant. Bookmark this website for a quick and easy method of picking the exact color or shade, and its associated hex value, from a slider color palette.
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HyperCard

Apple Computer's HyperCard was among the first successful hypermedia systems before the arrival of the World Wide Web. Macintosh programmers used HyperTalk, a powerful and easy programming language, to create application "stacks" with data, images, links, and controls. There are about 10,000 HyperCard users worldwide. HyperCard was last updated in 1998.
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Web services

A web service provides machine-to-machine interaction. Web services share business logic, data and processes through a programmatic interface across a network. Web service transactions usually occur as XML data streams, described by specifications such as Web Services Description Language (WSDL) or Universal Description Discovery and Integration (UDDI).
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Secure Sockets Layer

Secure Sockets Layer (SSL) is a protocol developed by Netscape for secure message transmission via the Internet. Most Internet browsers support SSL, and many Web sites use the protocol to obtain confidential user information such as credit card numbers. Web pages that use SSL have a URL that begins with https.
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Cost Per Thousand

CPM is short for "Cost Per Thousand." For websites, CPM is a way of expressing the number of clicks per unit of 1,000 visitors. Websites that buy, sell or display online advertising usually quote prices in terms of CPM. An ad buyer pays a certain amount for 1,000 ad impressions on a website.
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Google's graphic logos

Dennis Hwang is the web designer who has been drawing Google's graphic logos since 2000. He designs the logos that decorate the words Google on the home page, usually on or around holidays and events. His artistry has the unique distinction of being seen hundreds of millions of times by millions of viewers around the world.
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1993

1993 is the year the World Wide Web made its prolific debut. In January 1993, there were only 50 web servers in existence. By October 1993, the number of web servers increased to approximately 500. Through the entire year of 1993, web use grew at a 341,634% annual growth traffic rate.
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Amazon.com

After months of preparation, Jeff Bezos launched Amazon.com in July 1995, and racked up sales of $20,000 a week by September. Bezos and his team kept working with the site. They pioneered features that now seem mundane, such as one-click shopping, customer reviews, and e-mail order verification. The company eventually went public in 1997, expanding well beyond books.
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Benefits of email

Consider the many benefits of email when developing an online marketing plan. The cost of printing and postage of traditional mail is much greater than the cost of email delivery. Emails can be sent quickly to an unlimited number of recipients around the world. Emails may be received better than phone calls or traditional mail.
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Google Webmaster Central

Google Webmaster Central offers comprehensive info for websites. Website owners can submit their site to be crawled and indexed by Google, as well as access tools that enable them to diagnose crawling issues and view statistics on how their web pages are ranked in the Google index. Learn more at google.com/webmasters.
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AnyBrowser.com

AnyBrowser.com is a recommended website resource for viewing, testing and validating HTML pages. The site offers an array of useful tools for website tasks, such as screen size testing, meta tag creation, site viewing, HTML validation, link checking, plus search engine and directory tools.
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Website effort

Use the following criteria when hiring a consultant to assist with your website effort. Evaluate their portfolio of work. Determine if they have worked within your industry. Interview them and decide if they will be easy to work with, will listen to you, and if they are flexible. Derive past project references that you may contact. Determine if they can provide a written estimate of work.
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