ROI

ROI stands for "Return on investment." ROI is how much profit or cost saving is realized from a given initiative or proposal. An ROI calculation is sometimes used along with other approaches to develop a business case for a given proposal.
More Website and Internet

Gone to Atlanta

The phrase "Gone to Atlanta" is sometimes used humorously to refer to a webpage that no longer exists. The reference to Atlanta is its 404 phone area code being applied to the standard web server error 404 Page not found.
More Website and Internet

Amazon conversions

A study by Nielsen/NetRatings reported that Amazon.com converts about thirteen percent of its visitors into sales. This rate compares rather well against the majority of ecommerce website, whose conversion rate average is about one percent. Amazon has been setting the bar for successful online sales since it opened up for business as an online bookseller in 1995.
More Website and Internet

ActiveX control

An ActiveX control is a program component that can be called and used by other application programs within a computer or among computers in a network. Programmers can develop ActiveX controls in a variety of languages, including C, C++, Visual Basic, and Java. The ActiveX control concept was developed primarily for use on the web.
More Website and Internet

Paul A. Samuelson

"Sooner or later the Internet will become profitable. It's an old story played before by canals, railroads and automobiles." - Paul A. Samuelson.
More Website and Internet

Gopher

Gopher is a distributed document search and retrieval network protocol designed for the Internet. Gopher was invented at the University of Minnesota in 1993 just before the rise of the web. Although Gopher spread rapidly across the globe in only a couple of years, it has been largely supplanted by the hypertext protocol, used widely on the web.
More Website and Internet

Focus groups

Focus groups can help assess user attitudes towards a product or service quality. For websites, a focus group brings together a small group of people to provide unbiased feedback about a website. The ultimate goal of a focus group is to help website designers understand how to improve their websites.
More Website and Internet

Applets

An applet is a small Java program that can be embedded in an HTML page and executed by a web browser. A Java Virtual Machine, built into the browser, interprets the instructions of the Java applet. Applets are not allowed to access certain resources on the local computer, such as files and serial devices, and are prohibited from communicating with most other computers across a network.
More Website and Internet

A router

A router is a hardware device that connects one computer network to another. Routers also direct traffic on the Internet by filtering packets of data and sending them to their correct destination. Packets of information usually move from one router to the next until they reach their destination.
More Website and Internet

WebmasterRadio.FM

WebmasterRadio.FM is an Internet based radio network that offers radio shows hosted by the most respected names in the Internet business world. Listeners can tune into interesting programs, can become part of a community, and learn industry specific information from successful marketers and technology experts. Learn more at WebmasterRadio.fm.
More Website and Internet

Del.icio.us

Del.icio.us is a social bookmarking website. The primary use of del.icio.us is to store your bookmarks online, which allows you to access the same bookmarks from any computer and add bookmarks from anywhere. Del.icio.us users use a flexible tag system versus folders to organize and remember bookmarks.
More Website and Internet

W3 Schools

The W3 Schools offers a wide assortment of online tutorials covering topics in HTML, XML, scripting, .NET, multi-media, and web building. All tutorials are online and provide a concise, page-by-page presentation of each subject. Each tutorial also provides further recommended readings as well as a user forum. Learn more at w3schools.com.
More Website and Internet

Email spoofing

Email spoofing is the practice of changing your name in an email so that it looks like the email came from somewhere or someone else. This form of identity theft is maliciously used by spammers in order to persuade email recipients to open the email message. The widely-used Simple Mail Transfer Protocol (SMTP) for sending and receiving emails provides no mechanism for email sender authentication.
More Website and Internet

Website architecture

Website architecture describes the broad approach to the planning and design of websites. Like traditional architecture, it involves technical, aesthetic and functional criteria, with the focus on the user and user requirements. Website architecture requires particular attention to web content, web design, usability and information architecture, database concepts, search engines, and marketing.
More Website and Internet

Service Oriented Architecture

A Service Oriented Architecture (SOA) defines how two computing systems interact in such a way as to enable one to perform a unit of work on behalf of the other. SOA interfaces are protocol-independent, which means that different clients can communicate with a service in different ways. XML-based web services are the most common implementation of SOA.
More Website and Internet

User agent

A "user agent" is a client application, such as a browser, used to access resources typically found on the web. Web user agents range from web browsers to search engine crawlers, as well as mobile phones, feed readers and Braille browsers used by people with disabilities. Useragentstring.com is a useful web resource that compiles and explains a vast array of user agent and their attributes.
More Website and Internet

Jakob Nielsen

According to usability expert Jakob Nielsen, people rarely read web pages word by word; instead, they scan the page, picking out individual words and sentences. Nielsen suggests using scanable text on web pages: highlighted keywords; meaningful sub-headings; bulleted lists; one idea per paragraph; and half the word count of conventional writing.
More Website and Internet

HotScripts.com

HotScripts.com is geared toward webmasters and programmers who are looking to enhance their Web sites and intranets with dynamic development tools, scripts, books, and other resources. HotScripts provides web developers a centralized, convenient collection of quality programming information and resources. Over 35,000 resources in over 1,000 categories.
More Website and Internet

Webmaster

The official Geek.com definition of webmaster is "a blanket term that refers to the person responsible for running a website. It is associated more with server administration and HTML coding than other Web development, such as CGI scripting."
More Website and Internet

Search within a site

Use Google's "search within a site" syntax to search within a specified website. Use the following syntax at the Google Search text box: site: siteyoursearching.com search text. For example site:cnn.com Florida elections will search the CNN website for the text "Florida elections". See google.com/advanced_search for more Google advanced search methods.
More Website and Internet

Wiki

A "Wiki" is software that allows users to freely create and edit web page content using any web browser. Wiki supports hyperlinks and has a simple text syntax for creating new pages and cross links between internal pages on the fly. The result is a large collaboratively edited domain of reference web pages. The best-known wiki on the web is Wikepedia at wikipedia.org.
More Website and Internet

America Online

Steve Case started America Online (AOL) on May 24, 1985. AOL began as Quantum Computer Services, offering an online connection from Commodore 64 microcomputers to the Internet under the service name Q-Link. AOL went public in March 1992 and later was part of an infamous merger with Time Warner in 2000, which created the world's largest media company.
More Website and Internet

Usability testing

Usability testing is done to measure how well people can use a web site for its intended purpose. It measures how well web users respond in four areas: time, accuracy, recall, and emotional response. Web developers can improve and retest cases where people have had difficulty understanding instructions, manipulating parts, or interpreting feedback.
More Website and Internet

Plug-Ins

A "plug-In" is an application built into another application. Plug-ins for the web usually reside in web browsers such as Internet Explorer or Firefox. They are programs built in, or added, to handle a special type of data like e-mail, sound, or movie files. Examples include the Adobe PDF reader and the Macromedia Flash player.
More Website and Internet

The Domain Name System

The Domain Name System (DNS) is the internet service that transforms or translates domain names into IP addresses. For instance, www.yahoo.com is translated into 66.94.234.13. The DNS system was developed by researchers and technicians at the University of Wisconsin during the early 1980s and deployed in 1985.
More Website and Internet

White House website

The first White House website was launched by the Clinton administration on October 21, 1994. The site's home page featured an image of the White House, the President's message and a guest book. Two years later, President Clinton issues an Executive Order to all federal agencies to fully utilize information technology to make the information of their agency easily accessible to the public.
More Website and Internet

Search engine optimization

Search engine optimization author Donald Nelson suggests four vital tips for optimizing a website for search engines: emphasize text content versus graphical content; website links to interior pages should be easily found; page text should be built around key words and phrases; put search keywords in URLs or filenames, in the title tag, the description tag, the page headline, and the page body.
More Website and Internet

White House website

The first White House website was launched by the Clinton administration on October 21, 1994. The site's home page featured an image of the White House, the President's message and a guest book. Two years later, President Clinton issues an Executive Order to all federal agencies to fully utilize information technology to make the information of their agency easily accessible to the public.
More Website and Internet

Google Labs

Google Labs is Google's technology playground. Google Labs at labs.google.com is a showcase of several ideas Google is working on but are not quite ready for general release. Take a peek. Users are welcome try prototypes and send comments directly to the Googlers who developed them.
More Website and Internet

Google Maps

Google Maps offers a local search service for products and services. Web users enter key words or phrases along with a zip code or city and state. The search results list business names, addresses, phone numbers, website addresses, and map locations. Get your website included in the Google Map index at google.com/local/add/login.
More Website and Internet

404

A website user attempting to navigate to a page on a website that does not exist or has been removed will see the unsightly "404 - Page cannot be found error." Mitigate the unsightly 404 error page by creating a custom page that either lets the user know that the page they tried to visit no longer exists or redirects the user to the website's home or search page.
More Website and Internet

Favicon

A "favicon" is a small image representing your company that is displayed in your web browser’s address bar. Invented by Microsoft, they add a little bit of dash to your organization branding efforts and are relatively easy to implement. You create a 16x16 pixel image representing your website's logo, brand, etc. and save the file as "favIcon.ico" in your web site’s root directory.
More Website and Internet

Object-oriented programming

Object-oriented programming (OOP) is a form of computer programming based on objects arranged in a branching hierarchy. Objects combine functions and data into a modular structured unit. Multiple objects form a complete program. Java and C# programming languages are examples of OOP capable languages.
More Website and Internet

Ego search

An "ego search" refers to the process of performing an Internet search for one's own given name in the hopes of finding something noteworthy or bookmarkable. An ego search may also be referred to as egosurfing, egogoogling, autogoogling or self-googling.
More Website and Internet

Digital Millennium Copyright Act

The Digital Millennium Copyright Act (DMCA) was signed by President Clinton on October 28, 1998. The copyright law made illegal the production and dissemination of technology whose primary purpose is to circumvent measures taken to protect copyright. This law was passed primarily in response to open sharing of music files on the Internet causing large revenue losses in the recording industry.
More Website and Internet

The Website Builder's Daily Quote

"The Internet is the world's largest library. It's just that all the books are on the floor." - John Allen Paulos
More Website and Internet

Extranet

An "extranet" is a private network that runs via the Internet. An extranet is configured to be accessible to some outside computers but not accessible to the general public. An example is when a company or organization allows customers, vendors or business partners to access a part of its Intranet web site.
More Website and Internet

Visitor worth

The website metric "visitor worth" measures the value of each website visitor for an e-commerce website. It is calculated by taking the total of amount money earned by the website during a period divided by the total visitors for that period. For instance, if a website made $4,000 in sales and had 12,000 visitors, its visitor worth is 33 cents.
More Website and Internet

The Great Internet Bubble

The Wall Street Journal coined the phrase "The Great Internet Bubble." This referred to the flurry of IPOs and the height of irrational exuberance of investors betting money on Internet providers, dot.com startups, telecommunications companies, and technology companies during the late 1990s. The bubble burst in March 2000, when the technology heavy NASDAQ stock index peaked at 5,048.62.
More Website and Internet

Cyber Monday

"Cyber Monday" refers to the Monday following Thanksgiving and the kick-off of the holiday online shopping season. Similar to Black Friday, one of the busiest shopping days for retail stores, Cyber Monday has in recent years become a celebrated day of sales for online retailers. The phrase Cyber Monday was coined by the staff at Shop.org.
More Website and Internet

Packets

The term "packet" refers to the most basic unit of data sent across the Internet. Data in items such as files, emails, images, etc. is broken into numbered packets that include information such as the packet's origin, destination and length. Each individually numbered packet is reassembled once all packets arrive at the destination.
More Website and Internet

Hot spots

In terms of web page advertising, "hot spots" are areas on a web page that result in a higher percentage of clicks. These are areas of a web page that tend to receive more clicks than other areas. Website publisher Small Business Software has developed a hot spot map for web pages. See the map at small-business-software.net/heat-map.htm.
More Website and Internet

WAV files

The WAV (pronounced wave) file format was developed jointly by IBM and Microsoft. A wave file is an audio format that became a standard PC format for everything from system and game sounds to CD-quality audio. Wave files have decreased in use due to their relatively large size in comparison to MP3 files.
More Website and Internet

Increased web traffic

Increased web traffic results in better exposure, more advertising revenue, and higher sales. Following are tips for improving your website traffic: add interactive features to your website such as a comment section; encourage users to participate in the creation of your website; provide valuable information; offer links to other valued sites; and participate in link exchanges with other sites.
More Website and Internet

Pod casts

The phrase "pod cast" was coined by Ben Hammersley in an article in "The Guardian" in February 2004. A pod cast is a multimedia file distributed over the Internet for playback on mobile devices and personal computers. Pod casts are produced like syndicated feeds. However, subscribers listen to the content in stead of reading it.
More Website and Internet

Website stress testing

Website stress testing is a form of testing used to measure the amount of load a website can process during peak demand periods. Critical metrics include the number of concurrent users, concurrent searches, and the number of concurrent orders being transacted. Stress testing a web server system is an iterative process involving the use of scripts, bots, automated programs, or commercial testing software.
More Website and Internet

Website links

When are links out of a website justified? According to web usability author John Roads, you should link to another web site when: you need the backing of an authority; your site does not focus on the topic at hand; you have a reciprocal agreement with a strategic partner; you want to diversify your content; your page or site needs complimentary content; it helps your user make an important decision.
More Website and Internet

Lose your website visitors

According to web accessibility author Sandy Clark, there are five sure ways to lose your website visitors: ask for information the user doesn't have at their finger tips; ask for a lot of information, but don't tell why you need it; force data input according to how a system wants to process it; provide cryptic error messages; do not give any indication of where the user is in the process.
More Website and Internet

Font size

Usability guru Jakob Nielsen's says web users should be allowed to control their font size. Nielsen suggests the following guidelines: use relative font sizes in style sheets; make the default font size at least ten point; avoid text that's embedded within a graphic; consider adding a button that loads an alternate style sheet; and maximize the color contrast between the text and the background.
More Website and Internet

NetLingo

NetLingo is an Internet dictionary with thousands of definitions that easily explain the Internet and the online world of business, technology, and communication. Updated regularly with new terms, NetLingo also compiles reference for acronyms, emoticons, file extensions, country codes, and lexicon lists. Refer to Netlingo at netlingo.com.
More Website and Internet

Screen scraping

Screen scraping is a technique in which a computer program --called a screen scraper-- extracts text data from the display output of another program. Web Scraping refers to an application that applies screen scraping techniques to a web page. Many website owners have begun developing anti-screen scraping techniques, such as blocking access to IP addresses known for scraping websites.
More Website and Internet

CIW certification

The CIW certification program for web professionals is the world's largest Internet certification. CIW offers a comprehensive certification program based on specific job roles and vendor-neutral content covering multiple hardware and software vendors. Studies show that professional certification results in better advancement opportunities and better pay. Learn more at ciwcertified.com.
More Website and Internet

Pod casts

A pod cast is a multimedia file used for playback on mobile devices and personal computers. Pod casts are distributed over the Internet using syndication feeds that allow subscribers to subscribe to the pod cast on a regular basis. Other pod casting techniques include autocasting, blogcasting, and podiobooks.
More Website and Internet

A "cookie"

A "cookie" is a packet of data that travels between a web browser and a web server, and is used to customize a user's website experience. The term comes from Lou Montulli, a programmer who is well known for his work in producing web browsers. Lou adapted the phrase from "magic cookie", which in the UNIX world is a token or short packet of data passed between communicating programs.
More Website and Internet

The Web Accessibility Initiative

The Web Accessibility Initiative (WAI) is published by the World Wide Web Consortium at w3.org/wai. The WAI develops strategies, guidelines, and resources to help make the web accessible to people with disabilities. The WAI develops its work through W3C's consensus-based process, including industry, disability organizations, government, accessibility research organizations, and others.
More Website and Internet

Opera

Opera Software ASA of Norway makes the Opera web browser. The Opera browser has received international acclaim from end-users and the industry press for being faster, smaller and more standards-compliant than other browsers. Opera is the preferred browser for a number of small devices like mobile phones and hand-held computers.
More Website and Internet

The World Wide Web Consortium

The World Wide Web Consortium (W3C) is an international consortium where member organizations and the public work together to develop Web standards. The W3C pursues its mission through the creation of Web standards and guidelines. Since 1994, W3C has published more than 90 such standards, called W3C Recommendations. See them at w3c.org.
More Website and Internet

The Stealth Project

The Stealth Project got underway at Sun Microsystems In January 1991. The goal of Stealth was to develop "smart" consumer electronic devices. After a couple of years of moderate success, the project's programming language was renamed Java, and its focus directed toward the emerging World Wide Web. Commercial introduction of Java in 1995 marked a new era in the history of the web.
More Website and Internet

The Way Back Machine

The Way Back Machine is a search engine that retrieves past versions of websites. You enter a website address and the Way Back Machine retrieves from its Internet archive all previous, captured versions of that website. This may be of practical use or it may provide amusement in looking back at previous versions of websites. Try out the Way Back Machine at archive.org.
More Website and Internet

Open Directory Project

The DMOZ Open Directory Project was established in 1998 and is the largest, most comprehensive human-edited directory of the Internet with nearly five million websites in thousands of categories. This directory powers the core directory services for AOL Search, Google, Lycos, and many others. Submit your website to the DMOZ Open Directory at dmoz.com.
More Website and Internet

Competitive advantage

A truly remarkable competitive advantage of a website is that it is available twenty four hours a day, seven days a week. That is, as long as the website is up and running. InternetSeer is a website monitoring services that provides availability monitoring, performance monitoring, link and image checking, transaction monitoring, and alert reporting. See InternetSeer.com.
More Website and Internet

Privacy policy

A privacy policy is a series of statements regarding the collection and use of web user data that specifically addresses the following: what user information is being collected, how the information being collected is being used, how an individual can access his/her own data, how the individual can opt-out, and what security measures are being taken by the parties collecting data.
More Website and Internet

Privacy policy

A privacy policy is a series of statements regarding the collection and use of web user data that specifically addresses the following: what user information is being collected, how the information being collected is being used, how an individual can access his/her own data, how the individual can opt-out, and what security measures are being taken by the parties collecting data.
More Website and Internet

Platform

A "platform" refers to the operating system used to access the internet. Examples include Windows, Macintosh, Sun, or Linux. Most web development experts agree that a website should be tested on all platforms to ensure consistency of the presentation and operation of the site.
More Website and Internet

System Development Life Cycle

The classic System Development Life Cycle (SDLC) process involves the following sequential activities: software requirements analysis, systems analysis and design, information and data modeling, code and program generation, testing, and maintenance. This process of software engineering was developed by the U.S. Department of Defense and has been in use for decades.
More Website and Internet

Link buying

"Link buying" is a search engine optimization method where website owners in need of quality inbound links purchase a link to their website on another website in the hopes of improving search engine results. High quality websites can make revenue by offering a section of their website for link buyers.
More Website and Internet

Cable Internet access

Cable Internet access is a broadband Internet connection that works by using TV channel space for data transmission. This method provides relatively high bandwidth via coaxial cable and can achieve extremely fast access to the web. Cable Internet access is roughly fifty-times faster than a dial up modem connection.
More Website and Internet

Automation

"The first rule of any technology used in a business is that automation applied to an efficient operation will magnify the efficiency. The second is that automation applied to an inefficient operation will magnify the inefficiency." - Bill Gates.
More Website and Internet

"Digerati"

The term "digerati" refers to the cyber elite that have tremendous influence on the emerging computer and communication revolution. This knowledgeable and hip group of thinkers includes famous computer scientists, tech magazine writers and well-known bloggers. Upside magazine writer George Gilder introduced this term to the masses in 1992.
More Website and Internet

Organic traffic

The term "organic traffic" refers to website traffic that comes from unpaid listings at search engines or directories. Organic traffic can be generated by including the web site in directories such as Yahoo and DMOZ, search engines such as Google and Inktomi, guides such as yellow pages and restaurant guides, and award sites.
More Website and Internet

Web hosting providers

A web hosting service hosts websites for individuals and organizations. Evaluate web hosting providers based on the following criteria: do they offer enough disk space; provide enough email addresses; provide sufficient data transfer rates, offer e-commerce capabilities, provide database and scripting support; offer a suitable operating system; and provide good customer support.
More Website and Internet

Web page views

In terms of web site usage, the total page views equals the total number of pages with extensions such as .htm, .html, .asp, etc. that have been requested from a web server. The number of page views does not include supporting graphic image files such as GIF or JPEG files that reside on a web page.
More Website and Internet

Firewalls

A firewall is a hardware or software security system that acts as a barrier between a computer network and the Internet. The firewall blocks all traffic between the computer network and the Internet that is not specifically allowed. The intention is to keep computers and networks inside the firewall secure and safe from malicious or unauthorized use.
More Website and Internet

Search engine optimization

Search engine optimization author Donald Nelson suggests four vital tips for optimizing a website for search engines: emphasize text content versus graphical content; website links to interior pages should be easily found; page text should be built around key words and phrases; put search keywords in URLs or filenames, in the title tag, the description tag, the page headline, and the page body.
More Website and Internet

The Common Gateway Interface

The Common Gateway Interface (CGI) is a standard for interfacing external applications with web servers. A CGI program is executed in real-time, so that it can output dynamic information. For example, a web page that renders search results from a database can be constructed to pass search parameters to a CGI program that performs the database query and formats the results.
More Website and Internet

Ecommerce

In terms of ecommerce, a "conversion" occurs when a website turns a raw user into a buyer of a product or service. The following are some tips for increasing your rate of conversions: explain your product in detail; include your phone number; price your products or services accordingly; make your website attractive to buyers; and provide multiple payment methods.
More Website and Internet

Yahoo! Sponsored Search

Yahoo! Sponsored Search is an online advertising program that lists websites in search results across the Web. Your ads appear on Yahoo's search result page when relevant matching search terms are used in a search. Sponsored Search works on a pay-per-click pricing model; you pay when someone clicks and arrives to your website. Learn more at searchmarketing.yahoo.com.
More Website and Internet

Python

Python is a dynamic, object-oriented programming language used for many kinds of software development. It offers strong support for integration with other languages and tools, and comes with extensive standard libraries. Python runs on Windows, Linux/Unix, Mac OS X, OS/2, Amiga, Palm Handhelds, and Nokia mobile phones. Python has also been ported to the Java and .NET platforms.
More Website and Internet

PayPal

PayPal enables anyone with an email address to securely, easily and quickly send and receive payments online. PayPal's service builds on the existing financial infrastructure of bank accounts and credit cards, and utilizes the world's most advanced proprietary fraud prevention systems to create a safe, global, real-time payment solution.
More Website and Internet

The power of Yahoo!

Use the power of Yahoo! Search on your website. Yahoo's free Search Builder program allows webmasters to add a customized search experience for their website. Add a simple search box, or build and tailor a customized search experience. Personalize the results, analyze user data, and manage multiple experiences. See builder.search.yahoo.com.
More Website and Internet

The Webmaster's Library

The Webmaster's Library offers articles, interviews, books, and links for webmasters. This highly recommended website offers a large array of free webmaster articles, webmaster interviews, tutorials, tips and reviews. All content is hand-picked to assist in designing and maintaining a successful website. Bookmark this site at webmasterslibrary.com.
More Website and Internet

Website management skills

Test your website management skills. Naper Solutions offers an online quiz to test a job applicant's website skills. The questions help determine an applicant's knowledge, the programming environment they feel the most comfortable, and what approach they might take to solve problems. Take the quiz at napersolutions.com/webmaster_quiz.htm.
More Website and Internet

Path of a Z

Website design rule of thumb says the eye normally follows the path of a Z when reading a web page. The reader's eye starts in the upper left, moves across the top, and proceeds to the bottom left. Place important items or those you want the reader to see first along the top of the Z.
More Website and Internet

Technorati

Technorati.com is an Internet search engine that indexes and searches blogs. The search engine's tag line is "Who's saying what. Right now." Technorati is set up to search, surface, and organize blogs and the other forms of user-generated content such as photos, videos, etc. Technorati's search domain is increasingly referred to as “citizen media.”
More Website and Internet

"Internet" and "World Wide Web"

The terms "Internet" and "World Wide Web", sometimes used interchangeably, are in fact two separate but related things, according to web publisher Webopedia. The Internet is a massive network of networks, a networking infrastructure. The World Wide Web is a method for accessing information over the Internet. In other words, the Internet represents the physical layer while the web is the logical layer.
More Website and Internet

WebXACT

Some web site visitors will be individuals with disabilities. There are tools to determine how browsers designed for people with disabilities will interpret web pages. One such tool is WebXACT. WebXACT is a free online service that lets you test web pages for quality, accessibility, and privacy issues. Try WebXACT at webxact.watchfire.com.
More Website and Internet

MySQL

MySQL is the world's most popular open source database, with more than ten million installations ranging from large corporations to specialized embedded applications. MySQL has become the predominate database platform for applications built with the Linux operating system. MySQL's reliability, ease of use, and performance are cited as factors in its successful adoption rate.
More Website and Internet

Application Programming Interface

API stands for Application Programming Interface. APIs allows web programmers to piece together web-based applications with one or more web services. For example, Google offers APIs for most of its products, from maps to email to search. Visit ProgrammableWeb.com to learn more about web APIs and how to use them.
More Website and Internet

The first banner ad

The inevitable occurred in October 1994: the first banner ad appeared on a World Wide Web page. HotWired, an early and prolific website content creator, is credited with inventing the banner ad motif. The first banner ad was a 320 by 40 pixel graphic stating "Have you ever clicked your mouse here?" The ad appeared on HotWired.com and was linked to the AT&T website.
More Website and Internet

Free trade magazines

TradePub.com offers free trade magazine subscriptions and technical document downloads. Browse through an extensive list of trade publications in categories such as computers, Internet, information technology, software, data management, and security. Publications are absolutely free to professionals who qualify.
More Website and Internet

Web page title attribute

All website pages have a title attribute that is read by web users and search engines. Use this attribute to its fullest capacity, make the title up to 100 characters long, and include as many relevant keywords and phrases from the page as possible. Use informative titles for each web page and never duplicate your titles across pages on a website.
More Website and Internet

Web site optimization

Web site optimization is the process of reducing website complexity to maximize search engine effectiveness, pay per click performance, and conversion rates as part of your overall site design process. WebsiteOptimization.com is an excellent resource for this purpose. The site provides an array of free tools, services and articles aimed at improving and optimizing your website.
More Website and Internet

Online readers

Research has shown that people read online content differently as compared to traditional print publications. Online readers will not read as much text on screen versus on paper. In addition, online readers read about twenty-five percent slower versus traditional printed pages.
More Website and Internet

Top five Internet languages

According to Internet World Stats, the top five Internet languages are English, Chinese, Japanese, Spanish, and German. The top five account for sixty-three percent of all Internet users. English-speaking users account for nearly thirty percent of all Internet users.
More Website and Internet

Links to your website

Search engine author T. O' Donnell suggests the following tips to get other websites to link to your website: submit articles to article websites; pay freelancers to make software for you and give it away free; submit your website to directories like Yahoo and DMOZ; post content in popular forums and blogs; produce a compelling press release; and make a better, cheaper version of a popular product.
More Website and Internet

Mini-sites

A "mini-site" is a method of increasing Internet sales. A mini-site is a one or two page web site that completely focuses on one specific topic or product. The site's purpose is to get the visitor to take the appropriate action - buy, post, subscribe, etc. The sole purpose of a mini-site is to attract highly targeted traffic.
More Website and Internet

Debugging Monday's code

"Sometimes it pays to stay in bed on Monday, rather than spending the rest of the week debugging Monday's code." - Dan Salomon.
More Website and Internet

Digital certificates

A digital certificate is an attachment to an electronic message used to verify that a user sending a message is who they claim to be, while providing the receiver a means to reply. A digital certificate is obtained from a Certificate Authority, a trusted third-party organization that issues digital certificates and guarantees that the individual granted the certificate is who they claims to be.
More Website and Internet

Version control

The term "version control" refers to the management of programs, documents, graphics and all other files in a large software or website project. Version control software provides a database that is used to store and track the revisions made to files by those making updates and changes. Popular version control products are Visual Source Safe, PVCS and Subversion.
More Website and Internet

Website hits

In terms of web site usage, a "hit" is a request by a client for a document or file on a web server. If a person visits a web page that has five images, the hit count is six. One hit for the html document and five hits for each of the image files.
More Website and Internet

Wi-Fi

Wireless Fidelity, also known as "Wi-Fi," is a set of standards for wireless local area networks based on the specifications known as 802.11. It was originally developed for use by wireless devices and local networks, but it is now used for Internet access as well. Wi-Fi is the most common wireless Internet access method for most computer or personal digital assistants.
More Website and Internet

PayPal

PayPal is a worldwide payment processing system for buyers and sellers. PayPal is also one of the largest and most well-known Internet companies to include a one-letter domain name. In addition to paypal.com, PayPal may be accessed by typing in x.com in your browser's address window.
More Website and Internet

RSS

Online marketing author Rok Hrastnik reminds website publishers that many internet users still do not know what RSS is or how to use it. Consequently, the RSS buttons on your site mean absolutely nothing to them. When offering RSS, Hrastnik suggests explaining what RSS is, the benefits of using it, and where users can get a free RSS reader.
More Website and Internet

Yahoo Publishers Network

The Yahoo Publishers Network is an online advertising affiliate program that allows people to earn money by displaying targeted ads on their websites. The free programs offers advanced ad targeting and filtering capabilities, and access to a wide range of tools, services and programs to get the most value from your site. Learn more at publisher.yahoo.com.
More Website and Internet

Hypertext Transfer Protocol

Hypertext Transfer Protocol (HTTP) was developed to support hypermedia information systems. It is a generic, stateless, object-oriented protocol that may be used for many similar tasks by extending its commands. A unique feature of HTTP is the negotiation of data representation, allowing systems to be built independently of the development of new advanced representations.
More Website and Internet

Internet shoppers

According to a study by The National Federation of Independent Business, women now account for over 45% of Internet users in the United States. The average age of Internet shoppers is about 40 and making an annual income of about $45,000. Baby boomers (ages 40-55) make up the single largest sector is Web users.
More Website and Internet

The Yahoo Affiliate Program

The Yahoo Affiliate Program pays webmasters to refer users to Yahoo ecommerce affiliates selling thousands of products including music, autos, and games. The free program gives webmasters access to links, product information and marketing materials designed to help generate activity on their sites. Learn more at advertising.yahoo.com/affiliate_programs.
More Website and Internet

Internet archive

The University of Maryland's Robert H. Smith School of Business has collected business, marketing and technical plans from more than 2,000 failed and successful Internet start-ups, according to an article in Information Week. The archive was set up to be a useful tool in understanding what happened during dot com bubble in the 1990s, and also in understanding online-business fundamentals.
More Website and Internet

The Webby Awards

The Webby Awards have been honoring the best of the web since 1996. The Webbys are presented by The International Academy of Digital Arts and Sciences, a 550-member body of leading Web experts, business figures, luminaries, visionaries and creative celebrities. The annual Webby Awards serve as a snapshot in time of the state of the Internet, the industry, and the world.
More Website and Internet

Internet Message Access Protocol

IMAP stands for Internet Message Access Protocol. IMAP permits multiple access to remote email message stores as if they were local. Email stored on an IMAP server can be manipulated from a desktop computer at home, a workstation at the office, or a notebook computer while traveling, without the need to transfer messages or files back and forth between these computers. Learn more at imap.org.
More Website and Internet

A List Apart

"A List Apart" is an online magazine for people who make websites. A List Apart Magazine explores the design, development, and meaning of web content, with a special focus on web standards and best practices. The concise, well-designed site provides articles on topics such as code, content, culture, design, process and user science. Learn more at alistapart.com.
More Website and Internet

Search engines

Search engines such as Google, Yahoo, and Bing allow you to submit a website or website pages to their search engine indexes. Search engine optimization specialist Robert Fuess suggests that the most important items to submit are the website's URL, the website's site map, and pages on other website that links to your website.
More Website and Internet

Google

Google opened up for business on September 7, 1998. Google founders Larry Page and Sergey Brin started Google as an Internet search engine they called "BackRub," named for its unique ability to analyze the back links pointing to a given website. The Google name is a play on the word googol, a mathematical term that refers to the number represented by the numeral 1 followed by 100 zeros.
More Website and Internet

Aggregation

The term aggregation is defined as a group of distinct or varied things, persons, etc. On the web, aggregation is necessary in order to offer faster, more organized ways of finding information. Human aggregation takes place on blogging sites, favorite lists, and resource pages. Machine aggregation is done with search engines and site directories, such as Google and DMOZ.
More Website and Internet

Drop shipping

The e-commerce term "drop shipping" refers to an arrangement whereby a mail-order or Internet merchant accepts orders for products, and then pays a third-party manufacturer or distributor to ship the product to the customer. This type of e-commerce business allows an online merchant to sell products without paying for the storage of large quantities of inventory.
More Website and Internet

DOCTYPE declaration

Every HTML document requires a document type declaration, according to HTML standards. The DOCTYPE declaration is the very first element in a document, before the HTML tag. This tag identifies the page's HTML Document Type Definition (DTD), which specifies the usable HTML syntax for a web page.
More Website and Internet

Mosaic web browser

The first web browser for the masses was released in February 1993. The Mosaic web browser was developed by Marc Andreessen and Eric Bina, two students from the National Center for Supercomputer Applications. Mosaic provided support for graphics, sounds, and video clips. Mosaic quickly became the most popular web browser and helped accelerate the growth of the web in 1993.
More Website and Internet

PHP language

The PHP language was created by Danish-Canadian programmer Rasmus Lerdorf in 1995. Lerdorf created a personal set of Perl scripts he called Personal Home Page Tools. He upgraded the scripts to communicate with databases and enabled users to develop simple dynamic web applications. By 1997, the second version of PHP had a base of several thousand users around the world.
More Website and Internet

Pay-per-call

"Pay-per-call" programs are similar to "pay-per-click" online advertising programs. The difference is that online pay-per-call ads are designed to entice people to pick up the phone and call your business instead of clicking through to a website link. A phone call is the billable event rather than a click. Notable pay-per-click services are Ingenio and ZiffLeads.
More Website and Internet

Site Explorer

Yahoo's Site Explorer lets website owners access information Yahoo has compiled about their site's online presence. Website owners can see which web pages and sub pages are indexed by Yahoo Search, track sites that link into web pages, and view the most popular pages from a site. Learn more at siteexplorer.search.yahoo.com
More Website and Internet

Bounce rate

The “bounce rate” is a website metric that represents the percentage of website visitors who arrive at a website and then leave without navigating any deeper into the site. The bounce rate is the number of single page views divided by the number of total website visitors. A high bounce rate may indicate a need to redesign your website.
More Website and Internet

Five elements

There are five elements that every page on a company website should have: the company’s logo, tag line, and phone number; a link to the home page; a search function; well-written text with clear text links; and a consistent look with regard to colors and fonts.
More Website and Internet

Beacon page

A "beacon page" is a webpage created to improve search engine rankings by increasing the number of related pages linking to your main website. They take advantage of a search engine's emphasis on pages that have many links from related websites in determining relevance to a search term.
More Website and Internet

Bread crumbs

Web sites with a deep hierarchy of page levels typically deploy the use of "bread crumbs" to assist users with page navigation. Bread crumbs appear horizontally near the top of a web page. They provide a trail of links back to each previous level the user navigated from.
More Website and Internet

XUL

eXtensible User-interface Language is a markup language similar to HTML. Pronounced "zool", XUL is an XML-based user interface language that lets web designers build feature rich applications that can run connected or disconnected to the Internet. Applications written in XUL are based on standard technologies featuring HTML, cascading style sheets, JavaScript, and XML.
More Website and Internet

Google Gadgets

Google Gadgets are mini-applications that work with the Google homepage, Google Desktop, or any page on the web. They can be a calendar, a weather globe, a media player, or anything else you can dream up. Learn more at google.com/webmasters/gadgets.
More Website and Internet

Model-View-Controller architecture

The Model-View-Controller architecture for web development prescribes a website application as three parts: the model, the view and the controller. The model is the data source. The view is the presentation layer, while the controller receives input and informs the model to make changes to its state. The view is then notified of the change so that an updated or new presentation page can be generated.
More Website and Internet

Survey Monkey

Survey Monkey is an easy-to-use tool for the creation of online surveys. Survey Monkey's web interface makes it easy for even non-technical folks to create surveys and export collected data. Survey Monkey offers a free account to get used to the interface and features, as well as its advanced services. Learn more at surveymonkey.com.
More Website and Internet

Dithering

Dithering is the process of juxtaposing pixels of two colors to create the illusion that a third color is present. A simple example is an image with only black and white in the color palette. By combining black and white pixels in complex patterns, the illusion of gray values can be produced.
More Website and Internet

Graphic elements

A TWIP (twentieth of a point) is a graphic measurement unit that represents 1/1440th of an inch or 1/567th of a centimeter. A pixel (picture element) is the basic unit of programmable color on a computer display or in a computer image. The physical size of a pixel depends on how you've set the resolution for the display screen.
More Website and Internet

Compete.com

Compete.com provides free information for every site on the Internet, including site traffic history and competitive analytics; a list of available promotional codes across thousands of online retailers; and site-specific trust scores based on up-to-the-minute data from Compete and third party security services. Review a free analysis of your website at siteanalytics.compete.com.
More Website and Internet

"Silicon Valley" of China

The Zhongguancun district of Beijing is known as the "Silicon Valley" of China. The technology district is populated by thousands of high-tech companies, including large and small local firms as well as international companies such as Microsoft, Sun, Siemens and NEC. Prestigious Tsinghua University lies at the center of this world-class technology area.
More Website and Internet

Extensible Style sheet Language

XSL stands for "Extensible Style sheet Language." XSL is a set of language technologies for transforming data extracted from an XML document into a new document, usually another XML document or an HTML document. The most common uses of XSL are found in e-business data integration and in website content management.
More Website and Internet

Whois database

The Whois database is the master directory for domain name registrations on the web. When a new domain is added or changed, the information is sent to the appropriate Whois database. Whois.sc is a simple Whois lookup that provides a wealth of information about a web domain, its host, and it owner.
More Website and Internet

Sub domains

A sub domain refers to a lower-level component of a domain name, for example, support.example.com. Sub domains are commonly used to categorize or segment portions of a website. Sub domains are also known as third level domains or canonical names. The most commonly used sub domain on the web is www, as in http://www.exmaple.com.
More Website and Internet

Caching

Web site users may sometimes see an older version of a site's web page. This is due to "caching" schemes employed by browsers or routers to speed up viewing of pages. A web page can be configured to direct the browser to use the latest copy of the page, avoiding older versions of the page.
More Website and Internet

Horizon Interactive Awards

The Horizon Interactive Awards honor the most talented developers of interactive media. In January of each year a panel of industry professionals from diverse multi-media, graphic design and marketing backgrounds, review hundreds of submitted entries to determine the work to be recognized. View the latest winners at horizoninteractiveawards.com/winners.htm.
More Website and Internet

Search engine optimization mistakes

According to search engine author Mike Banks Valentine, one of the biggest search engine optimization mistakes website publishers make is using the same title and description meta tags across all of the website's pages. Valentine says the title and description meta tags are the most valuable real estate on any web page and should address the specific content found on a single page.
More Website and Internet

Google Analytics

Google Analytics tells webmasters everything they want to know about how visitors found their website and how they interact with their website. Google Analytics is free. The online application incorporates enterprise level capabilities used to administer, measure, report and improve online marketing initiatives. See google.com/analytics.
More Website and Internet

Cyberspace

Novelist William Gibson coined the term "cyberspace" in his 1984 science fiction novel "Neuromancer." The story is about a techno-sidewinder caught up with the wrong side of the high tech underworld. Gibson described cyberspace as "a metaphor that allows us to grasp this place where, since about the time of the Second World War, we've increasingly done so many of the things that we think of as civilization."
More Website and Internet

Dr. Watson report

Run a Dr. Watson report for your website. Dr. Watson is a free web-based service used to analyze web pages. Watson runs a complete diagnostic, including link validity, download speed, search engine compatibility, link popularity, and more. Try this out at watson.addy.com.
More Website and Internet

Atom Syndication Format

The Atom Syndication Format is an XML-based language used for web feeds. A web feed is a data format used for serving users frequently updated content, such as news headlines, blogs, and pod casts. Atom, and its predecessor RSS, are the most well-known XML syndication formats in use on the web. Learn more at atomenabled.org.
More Website and Internet

AJAX

AJAX (Asynchronous JavaScript and XML) is a technique for creating better, faster, and more interactive web applications. AJAX makes web pages more responsive by using JavaScript to update portions of the web page instead of reloading an entire web page each time a user makes a change. The open standards used in AJAX are well defined, and are supported by all major browsers.
More Website and Internet

SHTML

SHTML is an acronym for Server-parsed HTML. SHTML files include server generated content on a web page that is parsed on the server before being sent to the user making the page request. SHTML files are typified by the .shtml file suffix, e.g. index.shtml. SHTML use is common on LINIX web hosts.
More Website and Internet

"Phishing"

"Phishing" is a scheme that uses fake e-mails and websites to lead consumers to forged websites designed to trick recipients into divulging personal data such as credit card numbers, account usernames, passwords and social security numbers. An informational web resource devoted to phishing is the Anti Phishing Work Group at antiphishing.org.
More Website and Internet

Nielsen/NetRatings

AC Nielson has been measuring TV and radio audiences for many years. Nielsen/NetRatings, the Internet segment of Nielson, measures website audiences and online advertising penetration. In addition to its many products and services, Nielsen/NetRatings publishes global data and website metrics by country as well as various online advertisement statistics.
More Website and Internet

Opera browser

Two engineers at the Norwegian telecom company Telenor developed the Opera browser in 1994. What began as a project to develop an economical and fast browser for computers turned into a popular alternative to IE and Netscape browsers. The Opera Software company was started in late 1995 by the two engineers after Telenor allowed the pair to continue development of the browser on their own.
More Website and Internet

Yahoo!

Yahoo! was born in February 1994. The website, originally named "Jerry and David's Guide to the World Wide Web" was developed by Stanford Ph.D. students David Filo and Jerry Yang. It began as a way to keep track of their personal interests on the Internet. Before long, hundreds of people were accessing their guide from well beyond Stanford University.
More Website and Internet

Email signature line

An email signature line is the pre-filled text at the bottom of emails, usually a name, phone number and email address. Use the email signature line as part of your marketing effort for your business by including your company name and website. The best aspect of this marketing program is that it costs nothing to implement.
More Website and Internet

LinkPopularity.com

One criteria used by search engines for establishing how websites get ranked in search results is how popular a website is on the Internet. In other words, how many other websites are listing or referencing a website in its content. Use LinkPopularity.com's free service to see the total number of web sites that link to your website.
More Website and Internet

Usability

Usability is the measure of the quality of a user's experience when interacting with a website. Many online design experts recommend that website owners take a simple step to examine their site's current level of usability. Run a user test. Find one willing user and sit them down in front of a site to get immediate, real-person feedback.
More Website and Internet

Website hosting service

A good website hosting service should provide the following: sufficient dedicated bandwidth and disk space, a reasonable number of email accounts, suitable online administration, File Transfer Protocol (FTP) for moving files, website usage and traffic analysis reports, online help-desk support, e-commerce components, and database hosting.
More Website and Internet

User session

In terms of web site usage, a "user session" is an instance of one unique visit to a website during a certain time period. A session includes one or more page visits during the visit. Many web sites use cookies to uniquely identify and count their visitors. Other websites log each user's IP address for purposes of counting their unique visitors.
More Website and Internet

"State"

In terms of the web, the term "state" refers to the preservation of data as a user surfs from page to page on a web site. Because the web is intrinsically stateless, web site state must be maintained through programming techniques or server processes. A common way of preserving state in a web application is through the use of cookies.
More Website and Internet

Great web page

According to web page designer Titus Hoskins, the seven characteristics of a great web page are: the design is simple; the page is optimized; the page offers easy navigation; the page has good keywords for search optimization; the page has fresh content; the page is bookmark able; and, the page is cool.
More Website and Internet

PERL

PERL stands for "Practical Extraction and Report Language." PERL was created by Larry Wall and first released in 1987. The language was intended to be practical rather than elegant. It supports procedural, object-oriented, and functional styles, has automatic memory management, and a large collection of third-party modules.
More Website and Internet

"Code review"

A "code review" is a phase in the website software development process when coders, peer reviewers, and designers get together to review scripts, code and markup. The benefits of code reviews include: they get team members involved in different parts of the system; they encourage consistent coding standards; they result in higher quality products.
More Website and Internet

Digital Subscriber Line

DSL stands for "Digital Subscriber Line." DSL is a method for moving data over regular phone lines and comes in two flavors. Asymmetric DSL (ADSL) is for Internet access where fast downstream is required, and slow upstream is acceptable. Symmetric DSL (SDSL) is designed for connections that require high speed access in both directions.
More Website and Internet

ZoomInfo

ZoomInfo is a search engine that delivers comprehensive information on millions of business professionals and companies across every industry. ZoomInfo extracts information from online sources, such as web sites, press releases, electronic news services and SEC filings, and summarizes the information into a comprehensive format. Learn more at zoominfo.com.
More Website and Internet

Ecommerce website mistakes

According to Microsoft.com editor Monte Enbysk, the following are the most common ecommerce website mistakes: too many dynamic pages that take too long to load; resolving performance issues with new hardware rather than with software; not making the site compatible with more than one web browser; and failure to get outside feedback on usability.
More Website and Internet

Bits and bytes

A bit is the smallest unit of measure for computer data; its value can be either 1 or 0. A byte is 8 bits. A kilobyte is 1024 bytes. A megabyte is 1024 kilobytes. A gigabyte is 1024 megabytes.
More Website and Internet

"Silicon Valley" of India

The Indian city of Bangalore is considered the "Silicon Valley" of India. Local entrepreneurs and technology giant Texas Instruments discovered Bangalore's potential as a high-tech city in the early 1980s. Bangalore is now home to more than 250 high-tech companies, including homegrown giants like Wipro and Infosys.
More Website and Internet

Deleted Domains

DeletedDomains.com was launched in June 1998 as a destination for people wishing to see domain names that have recently expired and those that will be expiring soon. DeletedDomains has grown into an industry leader in providing domain name details, statistics, and alerts.
More Website and Internet

SearchStatus

SearchStatus is a toolbar extension for Firefox and Mozilla that allows you to see how any website in the world is performing. Designed for the highly specialized needs of search engine marketers, this toolbar provides extensive search-related information about a site, all conveniently displayed in one discreet and compact toolbar. Download SearchStatus at quirk.biz/searchstatus.
More Website and Internet

Load balancing

Load balancing refers to the systematic distribution of web server requests in order to achieve rapid and consistent response. Load balancing is important when web traffic is high and warrants the use of more than one web server to handle the load. Load balancing can be achieved with software or hardware.
More Website and Internet

Top level domains

There are currently fourteen generic top level domains as specified by the Internet Corporation For Assigned Names and Numbers (ICANN). The top level domains are: .aero, .biz, .com, .coop, .edu, .gov, .info, .int, .mil, .museum, .name, .net, .org, and .pro. Learn more at www.icann.nl/tlds.
More Website and Internet

Pew Internet and American Life Project

The Pew Internet and American Life Project explores the impact of the Internet on families, communities, work and home, daily life, education, health care, and civic and political life. The project works through data collection and analysis of real-world developments as they affect the virtual world. Learn more at pewinternet.org.
More Website and Internet

Sitemaps

Search engine optimization author Mike Banks Valentine suggests that one of the biggest mistakes website publishers make is not having a sitemap. Sitemap files offer navigation guidance to visitors of your website as well as page links to indexing crawlers and search engines. Valentine suggests using Google's sitemap as a model, google.com/sitemap.html.
More Website and Internet

Google Checkout

Google Checkout is for online buyers and sellers. Sellers integrate Checkout into their website, enabling customers to make purchases of products quickly and securely, using a single username and password. Buyers use Checkout to register and use their credit cards to make online purchases. See google.com/checkout.
More Website and Internet

ColdFusion

ColdFusion is a server side extension developed by Allaire that allows documents to be parsed and run on a web server. The server-side parsing allows for embedded database calls that provide easier access to database servers than using standard CGI calls. ColdFusion files are similar to HTML files, but have a .cfm extension.
More Website and Internet

Colorpicker.com

Colorpicker.com is simple, easy and elegant. Bookmark this website for a quick and easy method of picking the exact color or shade, and its associated hex value, from a slider color palette.
More Website and Internet

HyperCard

Apple Computer's HyperCard was among the first successful hypermedia systems before the arrival of the World Wide Web. Macintosh programmers used HyperTalk, a powerful and easy programming language, to create application "stacks" with data, images, links, and controls. There are about 10,000 HyperCard users worldwide. HyperCard was last updated in 1998.
More Website and Internet

Web services

A web service provides machine-to-machine interaction. Web services share business logic, data and processes through a programmatic interface across a network. Web service transactions usually occur as XML data streams, described by specifications such as Web Services Description Language (WSDL) or Universal Description Discovery and Integration (UDDI).
More Website and Internet

Secure Sockets Layer

Secure Sockets Layer (SSL) is a protocol developed by Netscape for secure message transmission via the Internet. Most Internet browsers support SSL, and many Web sites use the protocol to obtain confidential user information such as credit card numbers. Web pages that use SSL have a URL that begins with https.
More Website and Internet

Cost Per Thousand

CPM is short for "Cost Per Thousand." For websites, CPM is a way of expressing the number of clicks per unit of 1,000 visitors. Websites that buy, sell or display online advertising usually quote prices in terms of CPM. An ad buyer pays a certain amount for 1,000 ad impressions on a website.
More Website and Internet

Google's graphic logos

Dennis Hwang is the web designer who has been drawing Google's graphic logos since 2000. He designs the logos that decorate the words Google on the home page, usually on or around holidays and events. His artistry has the unique distinction of being seen hundreds of millions of times by millions of viewers around the world.
More Website and Internet

1993

1993 is the year the World Wide Web made its prolific debut. In January 1993, there were only 50 web servers in existence. By October 1993, the number of web servers increased to approximately 500. Through the entire year of 1993, web use grew at a 341,634% annual growth traffic rate.
More Website and Internet

Amazon.com

After months of preparation, Jeff Bezos launched Amazon.com in July 1995, and racked up sales of $20,000 a week by September. Bezos and his team kept working with the site. They pioneered features that now seem mundane, such as one-click shopping, customer reviews, and e-mail order verification. The company eventually went public in 1997, expanding well beyond books.
More Website and Internet

Benefits of email

Consider the many benefits of email when developing an online marketing plan. The cost of printing and postage of traditional mail is much greater than the cost of email delivery. Emails can be sent quickly to an unlimited number of recipients around the world. Emails may be received better than phone calls or traditional mail.
More Website and Internet

Google Webmaster Central

Google Webmaster Central offers comprehensive info for websites. Website owners can submit their site to be crawled and indexed by Google, as well as access tools that enable them to diagnose crawling issues and view statistics on how their web pages are ranked in the Google index. Learn more at google.com/webmasters.
More Website and Internet

AnyBrowser.com

AnyBrowser.com is a recommended website resource for viewing, testing and validating HTML pages. The site offers an array of useful tools for website tasks, such as screen size testing, meta tag creation, site viewing, HTML validation, link checking, plus search engine and directory tools.
More Website and Internet

Website effort

Use the following criteria when hiring a consultant to assist with your website effort. Evaluate their portfolio of work. Determine if they have worked within your industry. Interview them and decide if they will be easy to work with, will listen to you, and if they are flexible. Derive past project references that you may contact. Determine if they can provide a written estimate of work.
More Website and Internet

A "doorway page"

A "doorway page" is a web page designed to rank high on search results for a specific keyword phrase. These pages usually rely on frequent repetition of the keyword phrase, and often try to "trick" search engines into ranking them high.
More Website and Internet

Imagining the Internet

"Imagining the Internet, a History and Forecast" exposes future possibilities while simultaneously providing a peek back at the past. It contains input of thousands of people from every corner of the world, from today and from yesterday, making predictive pronouncements about the future of the Internet. Learn more at elon.edu/predictions.
More Website and Internet

"Web beacon"

A "web beacon" is a small transparent graphic image that is placed on a site or in an email. Web beacons are typically used to monitor the activity of a site. A web beacon can pass along information such as the IP address of a computer that retrieved the image, the time the web beacon was viewed and for how long, and the type of browser that retrieved the image.
More Website and Internet

The "golden triangle"

The "golden triangle" is the most scanned part of a web page. It is the area that starts at the top left of the page, moves to the top right side of the page, then down diagonally to the bottom left of the page just above the fold. The fold is the area of a web page that the visitor sees without scrolling vertically.
More Website and Internet

A "mirror site"

A "mirror site" refers to a file server that contains a duplicate set of files of another file server. The copy reduces the burden of distribution to ensure rapid availability of data when there is heavy demand. An example use of a mirror site is to allow for many concurrent downloads of software files.
More Website and Internet

Web page word density

Web page word density refers to the number of times a key search word appears on a web page or within the page's header code. In theory, the greater the frequency of a key word, the higher the word density and the higher the ranking within web search engine results.
More Website and Internet

Application Service Provider

An Application Service Provider (ASP) is a business that provides to online customers one or more software applications on their own servers. Common examples of ASP software include billing and invoice software, payroll systems and HR systems. The ASP model is appealing because it can drastically lower the costs of software and services.
More Website and Internet

Ready for production

Your website is ready for production when you have tested the following basic list of items: spelling, grammar and links; page navigation; printable web pages; web page document validation; cross-browser and cross-platform functionality; and image and media file rendering.
More Website and Internet

Privacy policy

A privacy policy is a declaration made by an organization regarding its use of personal information. Typically, the following topics are covered in a privacy policy: the types of information collected and how it is used; the use of cookies; third-party access to information; email subscriptions; how users can have their information removed; and how the privacy policy is kept up-to-date.
More Website and Internet

Anonymous FTP

Anonymous FTP is a method of using a File Transfer Protocol (FTP) program to log on to another computer to copy "public" files, even though you do not have an account on the other computer. When you log on, you enter "anonymous" as the username and your address as the password, which gives you access to publicly available files.
More Website and Internet

Social computing

Social computing puts power in communities, not institutions. As more individuals use the Internet to shop, work, and exchange ideas, a more egalitarian social structure is emerging. Individuals take cues from one another, rather than traditional sources of authority — like corporations, media outlets, political institutions or organized religions.
More Website and Internet

"World Wide Web"

According to Roget's New Millennium Thesaurus, the phrase "World Wide Web" has the following synonyms: cyberspace, hypertext documents, information server, information superhighway, Internet, Net, the Net, Web, and WWW.
More Website and Internet

SpyFu

SpyFu is a different kind of search engine. SpyFu is a free competitive research tool that compiles affiliate advertising data from nearly five million websites. It shows you exactly how much your competitors are paying for search advertising on a daily basis, the total number of clicks they are receiving, and their average ad position. Learn more at spyfu.com.
More Website and Internet

Specific metrics

As the saying goes, "you can only manage what you can measure.” According to web consultant Kevin Gold, there are five specific metrics most important among successful online businesses. These include: conversion rates; cost per visitor; cost per lead, prospect or referral; cost per customer; and value per visitor.
More Website and Internet

The .jobs domain

The domain suffix .jobs is a top level domain for the internet, like .com, .edu or .org. The .jobs domain was developed to direct job seekers to the exact online destination of employment opportunities contained within an organization's company website. The Society for Human Resource Management (SHRM) is the formal policy administrator to .jobs, representing the best interests of the HR community.
More Website and Internet

Optimistic facts

Technology authors Steven Pemberton and Kevin Kelly offer the following optimistic facts. The web is only about 4,000 days old. Changes over the next 4,000 days will be ten times the previous period. Information is growing at 66 percent a year versus physical production at 7 percent. One of today's computers is more powerful than all the computers used to put the first man on the moon.
More Website and Internet

World's tiniest website

Smaller than a fingernail, the world's tiniest website measures only 18 by 18 pixels and is packed full of fun projects including Pong, Pac man, Space Invaders, pinball, a blog and pixel art. See the world's smallest website at guimp.com.
More Website and Internet

Google AdSense

Google AdSense is a way for website publishers to earn money by displaying relevant advertisements on their website. Google AdSense automatically delivers text and image ads that are targeted to your site based on its content. Money is earned when a website user clicks on a displayed ad. Learn more at google.com/adsense.
More Website and Internet

C, C++, and C#

C is a programming language developed in the late 1970s that became hugely popular with the UNIX operating system. C++ is an extension of the C programming language that adds object-oriented concepts. C# is a Microsoft .NET platform programming language, similar to the Java programming language.
More Website and Internet

C, C++, and c#

C is a programming language developed in the late 1970s that became hugely popular with the UNIX operating system. C++ is an extension of the C programming language that adds object-oriented concepts. C# is a Microsoft .NET platform programming language, similar to the Java programming language.
More Website and Internet