A "doorway page"

A "doorway page" is a web page designed to rank high on search results for a specific keyword phrase. These pages usually rely on frequent repetition of the keyword phrase, and often try to "trick" search engines into ranking them high.
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Imagining the Internet

"Imagining the Internet, a History and Forecast" exposes future possibilities while simultaneously providing a peek back at the past. It contains input of thousands of people from every corner of the world, from today and from yesterday, making predictive pronouncements about the future of the Internet. Learn more at elon.edu/predictions.
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"Web beacon"

A "web beacon" is a small transparent graphic image that is placed on a site or in an email. Web beacons are typically used to monitor the activity of a site. A web beacon can pass along information such as the IP address of a computer that retrieved the image, the time the web beacon was viewed and for how long, and the type of browser that retrieved the image.
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The "golden triangle"

The "golden triangle" is the most scanned part of a web page. It is the area that starts at the top left of the page, moves to the top right side of the page, then down diagonally to the bottom left of the page just above the fold. The fold is the area of a web page that the visitor sees without scrolling vertically.
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A "mirror site"

A "mirror site" refers to a file server that contains a duplicate set of files of another file server. The copy reduces the burden of distribution to ensure rapid availability of data when there is heavy demand. An example use of a mirror site is to allow for many concurrent downloads of software files.
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Web page word density

Web page word density refers to the number of times a key search word appears on a web page or within the page's header code. In theory, the greater the frequency of a key word, the higher the word density and the higher the ranking within web search engine results.
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Application Service Provider

An Application Service Provider (ASP) is a business that provides to online customers one or more software applications on their own servers. Common examples of ASP software include billing and invoice software, payroll systems and HR systems. The ASP model is appealing because it can drastically lower the costs of software and services.
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