Free trade magazines

TradePub.com offers free trade magazine subscriptions and technical document downloads. Browse through an extensive list of trade publications in categories such as computers, Internet, information technology, software, data management, and security. Publications are absolutely free to professionals who qualify.
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Web page title attribute

All website pages have a title attribute that is read by web users and search engines. Use this attribute to its fullest capacity, make the title up to 100 characters long, and include as many relevant keywords and phrases from the page as possible. Use informative titles for each web page and never duplicate your titles across pages on a website.
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Web site optimization

Web site optimization is the process of reducing website complexity to maximize search engine effectiveness, pay per click performance, and conversion rates as part of your overall site design process. WebsiteOptimization.com is an excellent resource for this purpose. The site provides an array of free tools, services and articles aimed at improving and optimizing your website.
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Online readers

Research has shown that people read online content differently as compared to traditional print publications. Online readers will not read as much text on screen versus on paper. In addition, online readers read about twenty-five percent slower versus traditional printed pages.
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Top five Internet languages

According to Internet World Stats, the top five Internet languages are English, Chinese, Japanese, Spanish, and German. The top five account for sixty-three percent of all Internet users. English-speaking users account for nearly thirty percent of all Internet users.
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Links to your website

Search engine author T. O' Donnell suggests the following tips to get other websites to link to your website: submit articles to article websites; pay freelancers to make software for you and give it away free; submit your website to directories like Yahoo and DMOZ; post content in popular forums and blogs; produce a compelling press release; and make a better, cheaper version of a popular product.
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Mini-sites

A "mini-site" is a method of increasing Internet sales. A mini-site is a one or two page web site that completely focuses on one specific topic or product. The site's purpose is to get the visitor to take the appropriate action - buy, post, subscribe, etc. The sole purpose of a mini-site is to attract highly targeted traffic.
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